Tourism Tourism is one of the biggest industries in the UK, worth approximately £85.6 billion. According to the Office for National Statistics an estimated 31.9 million overseas visitors came to the UK in 2008. It is also a common misconception that the majority of the world's population can either speak or understand English. In fact, the real figure is closer to just 8%! This highlights the importance for any organisation to consider how to attract foreign visitors and businesses. As a tourist it is likely that you will initially visit a website for the destination that you are interested in. From a business perspective this highlights the importance of having your website translated. In fact, recent research into internet usage has shown that visitors to a website are three times more likely to buy from a site if it is in their own language. Therefore if your information is unavailable in the language of a potential customer you are missing out on a business opportunity as they struggle to make sense of the information you are providing. The London 2012 Olympic Games The experience of other cities indicates that Britain's economy will benefit as a result of the Games. By overcoming language barriers to promote your service or product to the foreign market you could maximize tourism-related opportunities presented by the Olympic Games, and help create a lasting legacy for tourism in the UK. For nearly 20 years we have been working with tourism boards across the UK and abroad. Our personalised and quality driven service has enabled organisations to effectively communicate with visitors from all over the world. We use a select team of highly experienced, qualified professionals who translate with flair and creativity to ensure our translations reflect the style and tone of the original English text . Go Back